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Advertisement Analysis

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https://www.youtube.com/watch?v=TnzFRV1LwIo Cadbury's Gorilla Advert Aug 31st 2007 Introduction: Format, Purpose, platform, and target audience: The format for this advertisement is commercial as it is trying to sell something to the audience publicly on either their TV, Laptops or other devices. It was a one-off advertisement because it was something new and Cadbury always have new and different advertisements to appeal to the society of today. The purpose of this advertisement is to show audience that ‘Cadbury’ chocolate can make you smart and basically if you eat it you can become like a gorilla who can drum; which is not something normal. But their main reason is to promote Cadburys dairy milk chocolate. The platform for advertisement is on TV, billboards and YouTube. This is used so they can distribute their advert further one through all the different media platforms to get more sells for their product (chocolate). The target audience is mainly aimed at c...
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Shocking second a day - TASK ANALYSIS

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Textual Analysis for ‘Most Shocking Second a Day Video’ Setting London, skyline Accents Park Costume Uniform Hair shedding Makeup distressed Lipstick Props Cake > number of candles Metal plate Gas mask Camerawork Handheld Close-ups show her emotions Eye level shows us from a child perspective Lighting Natural lighting to show a sense of realism     Synopsis: I will be creating a task analysis using the mise-en-scene technique for the video ‘Most shocking second a day’. Setting: The beginning of the video in a family home with a little girl celebrating her birthday with her family enjoying herself. It then flips through different scenes; including her going to school in her uniform and from her accent and skyline in the background we can tell she’s from London. It then goes into a scene where she’s sleeping and it cuts to the next day when she’s at the park enjoying her time. The settin...
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Pros & Cons of a CV, Portfolio & Showreel

Pros & Cons of a C.V: The pros of having a CV in the media industry would be that it allows the employer of the company can check your work and how good your skills are at with a certain criteria in a certain area of the different media sectors. It allows the person who interviews you to just understand what you’re capable of by having a document with all your person details and the experience you have in media but it’s all just written by word; making it easy for the company to view. Cons would be that if you do not meet the requirements or do not have the C.V then, the company might not accept you because you do not fulfil the requirements or they don’t know your specialities because you haven’t showed them but they also want a C.V rather than just speaking to one other because this shows how efficient you are at following orders and they like to save their time, as CV’s have everything they need on it just by word.     Portfolio – A portfolio has more than one...
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